Photoshop Madness

Photoshop Madness

For this assignment I couldn't think of any famous celebrity to make fun of so instead I used irony with our President. I placed President Trump in the drive thru of Mcdonalds but the irony is that he thought it was Taco Bell. 

I took a photo of Trump and masked around him to just place his face in the car. It is funny to me because of the face that Trump is making and as well as the face of the drive thru lady. I had to use the clone tool to remove the hand and head of the driver that was previously in the car. 

Contrasting With Swatches

Using Swatches in Adobe inDesign for contrast:

The Photo:

This photo was captured off of the shore in Ocean Isle in South Carolina. I chose this image because I took it myself and I love the colors in it. The colors in the sky all contrast each other and I thought it would work perfectly for this assignment to create swatches in order to prepare for our Brochure Assignment. In our assignment we can only take 3 colors to base our trip-fold piece of paper on. By using these swatches we create contrast in our brochure to please the audiences eyes. 

Creating The Swatches: 

I took the swatches from the image using the blue, the pink, and the tan you see off in the horizon. The swatches were then created by using the "create new tint" tool in the swatches category. Once I had the three main colors I created a new tint color and decreased 2 of each by 25%. So in total I had 9 swatches created. 3 are tinted at 75% and the last 3 are tinted at 50%. 

To create the boxes I used the rectangle tool to create one. Then by pressing the option button I copy the square. and create a 9 square template nice and organized to see the tint in the color much more easier.

Creating a nameplate:

When creating a name plate I used the rectangle tool to create a clean and even rectangle. Then I used the colors from the swatches to create a nameplate with contrast colors to make the letters sick out. Fist I had to create character and paragraph styles to go along with the nameplate. The title which is my name has to be bold and stick out to attract the readers eyes and making it the first thing they see. Using the paragraph style tool I created a font and the color and named it. I created 3 different headings along with 3 different character styles for the body text. I used different types of text as well for the body. The style is more normal and bland and this indicates the actual information in the brochure. 

Brochure Writing

Brochure Writing

This week's assignment is to find a brochure and use the following terms to relate to our own assignment as we begin to create brochure's for fellow incoming freshman about their new passports.

The terms are:

1. Limiting Fonts
2. Limiting Colors
3. Contrast Contrast Contrast
4. Trifold Brochure Writing Tips

I took a brochure located inside of the Wanek building on campus. It is a brochure to promote the Mariana H. Lubein Gardens located on campus.

1. Limiting Fonts:

The different types of fonts in the brochure help the reader better identify the smaller detains and draw their eyes to the big fancy letters with more interesting facts and statements. The basic 12 point font talks about the plants and how they grow and such, while the while font with a purple background sticks out about the history of the actual garden. 

Limiting Colors:

In the High Point brochure the obvious assumption would be made and would be correct about the colors of the paper. The purple and white to give the panther pride off while also including green to initiate the green garden effect. 

Contrast: 

What makes the different types of text stand out is the background behind the font. With the white font and purple background and it fits well. On the second and third pages there are white and purple dim backgrounds to keep the reader's eyes interested and easier to follow along with. 

Trifold Brochure Writing Tips: 

When writing the information to fill into the small sliver of paper you have, you must be direct to the point. Brochure's are meant to give information, immediate facts to make it an easy read. Also use different fonts and font colors to identify important information and just filler information.